Matrix Marketing & Management.

Business Improvement Training and Consultancy

Matrix Marketing & Management is a business improvement organisation, providing advice, solutions and training to help you improve all aspects of your business.

Our philosophy is to “keep it simple.” We don’t believe in blinding you with science or jargon. Our starting point is that you simply want to achieve more success for your business, which means:

1. Selling more goods and services and/or
2. Reducing your costs

We work with our clients to diagnose the areas of inefficiency or poor performance and then develop and deliver the solutions to required create real improvements.

Our role as independent business consultants is to help you to plan, select and deliver the best solution to fit your business needs, not to “sell” you a pre-packaged solution. However our organisation is extremely biased in 2 specific areas. We firmly believe:

1. The people within a business are its most valuable assets.

2. The Internet is an extremely important business tool for all modern-day companies.

Our solutions and training are therefore designed to ensure your company gains the maximum benefit from the performance of its managers and staff members and the low-cost use of technology. Whether you want to develop a better marketing strategy, make more effective use of your sales processes, upgrade your customer service skills, improve your cashflow, take your business online or if your simply just want to reduce your energy costs, we can help.

Matrix Blog

  • Business problems? Don’t Worry, Be Happy! If you’re ever feeling a little depressed or unhappy, try listening to a song called “Optimistic” by Sounds of Blackness (look it up on You Tube); it does exactly what it says on the tin.   I was listening to the song the recently and pondering on the nature of optimism.  The “glass half full or half empty” scenario perfectly illustrates the power of mental attitude; the same level of liquid in the glass can evoke a strong positive or negative reaction depending on your point of view – and may ultimately decide what you do with the contents of the glass.   And so it is with the economy.  More educated people than I can explain the intricacies of Keynesian versus Monetary economics (don’t ask), but at a basic level, I believe the economy operates mainly on the current level of optimism present in society.  The reality is that money doesn’t simply disappear in a recession. In fact the total amount of money in circulation tends to remain relatively stable, apart from in extreme circumstances when special measures such as “quantitative easing” – basically printing more money – are introduced.    The key is what is happening to the money. The meditation and self-improvement guru Deepak Chopra, when asked about his attitude to money, said; “It’s like blood – you have to keep it flowing” and this is what drives economic growth – or lack of.  In a boom period, people are confident that they will keep their jobs (or get better ones), or are keen to start businesses, so they borrow money and spend their wages on goods and services.  And if people are spending, this means that businesses are selling their goods and services, so they are making profits, which means they can invest in growth, recruit new staff, etc.   Conversely, in difficult times, lack of optimism or fear of the future means that people will stop spending money and reduce their levels of borrowing, so businesses sell less and are unable to grow, or may struggle to stay afloat. They have less money to invest and a lower capability to borrow; money stops flowing and everything grinds to a halt.   The whole issue of the level of optimism in society is being highlighted both by Government activity and the news that the banks – who largely got us into this mess in the first place – are now thriving again.  Despite the return of ...
  • Free Selling to the Public Sector Seminar, 4th December 2013 We had a great time at the last Selling to the Public Sector seminar  in Leicester on 14th November – excellent and really informative input from our guest from the Procurement Dept at Leciester City Council, a wonderful meal provided by our guests at Shimla Pinks and some really good networking. The next event will be held on Wednesday 4th December, 2013 at Phoenix Centre.  At this seminar we will be focusing on: Hints and Tips for Finding Great Procurement Opportunities Overview on the Preparation of a Competitive Tender And, as an added bonus, there will be a special Q&A session with some buyers from Leicester City Council. As always, food and refreshments will be provided and there will be the opportunity to network with fellow businesses and the opportunity to register to attend further events in December or January.   These events are exclusively available to Leicester based businesses, as part of the city council’s initiative to help local businesses to win more business from Public Sector organisations. They are free to attend, but places are limited and will be allocated strictly on a “first come, first served” basis, so please email info@mustardplus.com as soon as possible in order to reserve your place. If you require further information or would like to invite additional Leicester City based businesses to attend alongside you, then please call us on 07815 106461 to discuss. Venue: Phoenix Square, Phoenix Arts Centre, 4 Midland Street, Leicester LE1 1TG. Start Time: 6.00pm   TO BOOK A PLACE: EMAIL: info@mustardplus.com TEL: 07815 106461 Invitation Details Here
  • 4th November 2013 – The Next Selling to the Public Sector Seminar The Selling to the Public Sector programme for small, local businesses and social enterprises in Leicester continues to roll on… On Wednesday 30th October, 2013, we delivered some presentations giving an overview of public sector procurement, signposting to further (free) online procurement training and giving some tips on how to get through the Pre-Qualification Questionnaire stage. The next event will be held on Thursday 14th November, 2013 at Shimla Pinks restaurant.  At this seminar we will be focusing on: The Challenges and Barriers to Procurment – and how to overcome them Hints and Tips for Writing a Winning Tender And, as an added bonus, there will be a special Q&A session with some buyers from Leicester City Council. As always, food and refreshments will be provided and there will be the opportunity to network with fellow businesses and the opportunity to register to attend further events in November, December or January.   These events are exclusively available to Leicester based businesses, as part of the city council’s initiative to help local businesses to win more business from Public Sector organisations. They are free to attend, but places are limited and will be allocated strictly on a “first come, first served” basis, so please email info@mustardplus.com as soon as possible in order to reserve your place. If you require further information or would like to invite additional Leicester City based businesses to attend alongside you, then please call us on 07815 106461 to discuss. Venue: Shimla Pinks Restaurant, 65-69 London Road, Leicester, LE2 0PE Start Time: 6.00pm   TO BOOK A PLACE: EMAIL: info@mustardplus.com TEL: 07815 106461  

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