Internet marketing is an extremely powerful (and sadly neglected) way for a small businesses to achieve good competitive advantage, by developing a clear online marketing strategy which delivers real business benefits. A website with better rankings in the search engines means more visitors, more leads and, more sales.
Internet marketing on a local scale
The Internet is a vibrant, fast paced medium that is constantly evolving. One of the most recent developments is the rise in importance of “local search” – analysis shows that, despite their global reach, search engines are increasingly being used simply to source local suppliers. This is great news for small, locally-focused businesses, because it means they can use the powerof the Internet to compete much more effectively for local business.
But a busy bsuiness owner rarely has the time to develop the skills and knowledge required to successfully develop and impliment an internet marketing strategy. Becasue of this, most small businesses miss out on what could literally be a game-changing business tool that could take the business to the next level in terms of marketing, sales, profitability and even customer service.
Matrix Marketing & Management will work with you to create a great-looking, professional website, using our high quality website design services. But its not just about having an all-sing, all-dancing website. In fact even the most amateurish-looking website can be extremely effective if it is successful in attracting and converting enough visitors.
We will apply out Internet Marketing expertise to increase the traffic to your site and your ability to convert that traffic into hot leads and paying customers, using stratgegies such as:
1. Search Engine Optimisation techniques
2. Pay-Per-Click Campaigns
3. Local Search Optimisation
4. Social Media Campaigns
We can also work with you to help you take advantage of the new holy grail of Internet Marketing – Mobile Internet. This is set to explode over the next couple of years and we can help you to take advantage of the coming boom in mobile marketing.